J.R. Connolly

J.R. Connolly presents plans for a revitalized downtown during a public presentation Monday night, Dec. 16, 2019, in Loganville, Ga.

LOGANVILLE — Traffic would not be significantly affected by the proposed redevelopment of downtown Loganville, a Development of Regional Impact Traffic study found.

That’s not to say traffic wouldn’t be impacted at all. It would, but not to unsustainable levels, especially if some improvements are made to the two busiest intersections near downtown.

If those improvements are made and the development was built, the study found, traffic would actually improve at some times at some intersections.

The study is part of a package of examinations required by the Northeast Georgia Regional Commission for large projects.

This was in independent analysis done by A&R Engineering in adherence to the Transportation Research Board’s Highway Capacity Manual. Connolly Investment, the company proposing the redevelopment project, commissioned the study. NEGRC will now review it.

The study found that the 800 apartments, 46 townhomes, and 90,000 square feet of retail that Connolly has proposed would generate about 10,000 trips a day.

The study then evaluated two scenarios: if the project is built, called “build” or if it’s not built, “no build.”

Another factor in the analysis is whether or not certain improvements would be made to intersections, namely, Highway 78 and Main Street and Highway 78 and Lawrenceville Road.

The City of Loganville and the Georgia Department of Transportation are already working on some of those fixes. The finding of no significant impact is based on these improvements getting done.

Developer J.R. Connolly said this is a reasonable assumption since it would take a while for the project to be completed, giving several years for those improvements to be finished. 

“With the project completed in phases, we expect to see that the proposed redevelopment and revitalization support needed roadway improvements that currently exist and prioritized by GDOT,” Connolly said.

The study examined 27 intersections around the downtown area. Just like in school, intersections in these studies are evaluated on a scale from A to F.

Of those 27, 26 would continue to operate at an E or higher in the “build” scenario so long as improvements are made.

The one intersection that would dip to an E level of service is at Highway 78 and Main Street.

In the “no build” scenario, the intersection would operate with a “D” level of service in the morning and an “F” level of service in the evening.

If no improvements are made in the “build” scenario, the morning rating would drop to an E and the evening rating would stay at an F.

But if improvements are made in the “build” scenario, then both the morning and evening level of service would be an E.

Some of the recommended fixes at that intersection are an eastbound left turn lane and additional northbound and westbound left turn lanes.

It’s a similar story for the other big nearby intersection: Highway 78 and Lawrenceville Road. Traffic gets slightly better even if the development gets built, assuming the intersection improvements are made.

Improvements recommended here are a second southbound left turn lane and a split phase on northbound and southbound approaches.

More generally, the study recommended the city take back control of Main Street from GDOT to better facilitate the development process.

 “With a vision of providing the City of Loganville with a high-quality downtown, we are pleased with the findings of the traffic study,” Connolly said.

“We want to provide the City of Loganville and its citizens with a Main Street experience including live, work and play at its finest that can be enjoyed for generations to come. Knowing that traffic will not be significantly impacted by the development helps to solidify this goal and will help to ensure the development is successfully integrated into the community.”

Andrew Kenneson was a staff writer for The Walton Tribune from 2018-20.

(7) comments



Did you get access to this report before the City of Loganville?


Andrew?... Are you there?

townnews-jludeking Staff

This is a test comment.

David Clemons Staff
David Clemons

Hi, @GBRAD1. We got this from Connolly on Wednesday morning. I'd be surprised if it came to us before – or even at the same time as – the city.


10000 additional trips a day would have no impact on traffic? I find that hard to believe. Someone's pockets got greased to come up with that report.


David Clemons...Thanks for the response. Interesting that you got the report on Wednesday Morning and it went to print on Wednesday Morning...did Connolly do an interview with your staff writer? There are quotations in the article as if you all spoke to someone...the reason I ask is the time frames don't coincide with what we heard from the City Council. We were told they didn't receive emails until late Wednesday the Report was ready to review. Thank you

David Clemons Staff
David Clemons

Glad to do it. I'm sorry for the delay. We had a technical issue and I wouldn't have realized it without your question, so I appreciate you.

We received a statement sometime early Wednesday morning, and I believe Andrew spoke with the Connolly folks soon thereafter. I posted an alert to the Facebook page pretty much as soon as the report came in, and then Andrew went to work on this story. It was posted at 10:45.

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